In Egypt, all the thriving businesses have one thing in common, and it is decisions that are backed by research. Egypt’s top market research companies are helping businesses grow and make the right decisions by providing them with top-notch market research services. If you run a B2B company, having the right B2B market research company in Egypt by your side can make your task a lot easier.
At Insight Eye Market Research LLC, we have a team of expert B2B market researchers that help businesses understand their market, customers, and competitors with accurate insights. Our expertise in quantitative and qualitative market research makes us a go-to choice for companies in Egypt that want to grow with confidence.

What Is Included in B2B Market Research?

B2B market research in Egypt is basically a service that works by understanding how businesses interact with other businesses. Instead of targeting individual consumers, it studies companies, buyers, suppliers, and decision-makers.
B2B businesses hire the best market research companies in Egypt for building better strategies, launching new products, or entering new markets.

Here’s what’s typically included in B2B market research:

Competitor Analysis Studying your competitors and seeing what they offer, how they price, and what their customers say so you can position your business more effectively.

Customer Profiling Understanding your ideal business customers and their needs, pain points, and buying behavior. This helps in creating better offers and solutions.

Market Trend Analysis Identifying current trends in a specific industry and seeing the shifts in demand and technology.

Product & Service Testing Before launching a new service or product, collecting feedback from target business customers to test market fit and improve it if needed.

Brand Perception Measuring how your brand is viewed by other businesses in the market. This can help refine your messaging, positioning, and reputation.

Why Choose Insight Eye Market for B2B Research in Egypt

At Insight Eye Market Research LLC, we specialize in B2B market research in Egypt that helps businesses succeed in complex and competitive industries. Our experience, tools, and national reach make us one of Egypt's top market research companies. Here’s what sets us apart:

Industry-Specific Insights

We don’t believe in one-size-fits-all research. Whether you’re in manufacturing, healthcare, finance, or technology, we deliver insights tailored to your sector. This gives your business a competitive edge by focusing on what truly matters in your industry.

Expert Team & Global Standards

Our research professionals are trained in international market research practices. From project planning to fieldwork and reporting, we follow high standards to ensure your results are accurate, clear, and useful for decision-making.

Wide Network & National Reach

We conduct B2B research not just in major cities like Cairo and Alexandria but across Egypt. This ensures better sample representation and meaningful data from a variety of industries, company sizes, and regions

Reliable Quantitative & Qualitative Methods

We use a smart mix of quantitative and qualitative market research methods, including online surveys, phone interviews, focus groups, and in-depth interviews (IDIs). This helps us understand not just what people do, but why they do it.

Our Process

  • 1BriefingYou tell us your research goals.
  • 2BPlanningWe choose the right tools, audience, and methods.
  • 3TestingWe test the tools and make the approach better before launching.
  • 4FieldworkOur team gathers responses via interviews, surveys, or other formats. .
  • 5Quality CheckWe run validation and accuracy checks
  • 6ReportingYou get organized data and detailed reports for easy understanding.

OUR CORE VALUES

1. INNOVATION

We embrace creativity and cutting-edge methodologies to deliver groundbreaking research solutions.

2. EXCELLENCE

We strive for the highest standards of quality, accuracy, and professionalism in everything we do.

3. CLIENT FOCUS

We are dedicated to understanding our clients' unique needs and exceeding their expectations.

4. INTEGRITY

We uphold the highest ethical standards and build trust through transparency and reliability.

5. COLLABORATION

We foster a collaborative environment where diverse perspectives are valued and teamwork thrives.

Our Industries:

We conduct research projects across a wide spectrum of industries, including:

AUTOMOTIVE
EDUCATION
ELECTRONICS
FMCG
HEALTHCARE
RETAIL
MANAGEMENT/BUSINESS CONSULTANCY
MEDIA, ADVERTISING & COMMUNICATION
TELECOMMUNICATIONS
LEISURE AND ENTERTAINMENT
BANKING & FINANCIAL SERVICES
GOVERNMENT AND PUBLIC SECTOR
HOSPITALITY TRAVEL AND TOURISM

OUR CLIENTS

We have proudly worked with numerous prominent clients across various industries in the UAE & the MENA region.

Events & Socializing

17-21 April, 2025
Amman, Jordan

Feminism, Leadership, and Organizing Workshop

Ahel and Takatoat’s workshop empowered women across MENA to explore feminism, challenge patriarchy, and lead with inclusive, feminist perspectives.

Frequently Asked Questions

Yes! Market research, irrespective of the industry you work in, is important and can help you gain clear insights about your competitors and decisions that need to be made and avoided.

B2B market research is basically researching various aspects of a business or an industry to help the other business make informed decisions. B2B business involves collecting and analyzing data from other businesses or industry experts to guide business-to-business sales, strategy, and development.

We use surveys, interviews, and data analysis to understand what other businesses need, think, and do. This helps you better serve clients and reach your goals.

Our Achievements

M
CAPI Interviews
K+
Mystery Shopping Visits
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CAWI Interviews
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CATI Interviews
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Focus Group Discussions
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Home Visits

CONTACT US

Enquiry / Call Back / Request for a Quote

Feel free to write to us or submit your call back request and we will get back to you at the earliest.

Dubai Address

The Meydan Hotel, Grandstand, 6th floor, Meydan Road, Nad Al Sheba, Dubai, U.A.E

Sharjah Address

Sharjah Media City, P.O Box 515000, Sharjah - UAE

KSA Address

Building NO: 8730 5th Floor, Al Nemr 2 center, Al Olaya Street, Riyadh-KSA

USA Address

4886 Cavallo Way, Woodbridge, VA, 22192, USA